About

Investment Strategy

We predominantly focus our investing efforts at the seed stage—the early formative months and years of a business when crucial first decisions can have an exponential influence on future outcomes. This way our capital, networks, accumulated expertise related to strategy, design and technology, can have the most impact.


We partner early, sometimes when a business is no more than an idea, but only when we have firm and authentic conviction in the team, the business, and the underlying vision.


Our ideal investment opportunities more than likely provide a highly scalable tech-based product or service that has a clear, addressable market in Africa first, and eventually globally.


We invest in a limited number of high quality teams and businesses (between five to ten each year) that we intend to partner with for the long term.


Building iconic African businesses and driving transformational change takes time. We're not in it for the quick flip.